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Everyday messages

Alternatives to “let me introduce our company” at work

Why it can fall flat

“let me introduce our company”

“Let me introduce our company” sounds stiff and brochure-like in a first email, call or meeting, and it puts you ahead of the reader. A short, relevant picture of who you are does more, so the conversation can keep moving.

Say this instead

  1. 01

    I'd like to give you a quick overview of what we do and how it could help your team with invoicing.

    Client · Email

    Fits a first email to a prospect because it links your company to their invoicing needs right away.

  2. 02

    Here is a short introduction to us: we help small shops keep track of their stock, which I think could be useful for you.

    Client · Email

    Suits a case where you already know their problem and can state your offer in one plain sentence.

  3. 03

    Before we get into the role, here's a little background on our company and what the team works on day to day.

    Recruiter / HR · Email

    Helps when you want to set context for a recruiter before talking about a vacancy or a brief.

  4. 04

    Hi Sofia, this is Hayden. We repair laptops locally, and I'm following up on your inquiry. Is now a good time to talk?

    Customer · SMS

    Keeps a text short, says what you do and asks permission before you call.

  5. 05

    Could I take two minutes to explain what our company does? It will help you see where your work fits in.

    Coworker · Chat

    Good for a new joiner or someone from another team who needs the basics quickly.

  6. 06

    If you're happy with it, I'll open the meeting with a short overview of who we are so the visitors have context.

    Boss · Chat

    Lets your manager approve the plan, and the intro stays a brief overview instead of a speech.

  7. 07

    Thanks for getting in touch. Here's a bit about who we are and what we can do for you.

    Customer · Email

    A friendly reply to an inquiry that gives background without a long pitch.

Examples

Email

Hi Sophie, Thanks for your time on Tuesday. I'd like to give you a quick overview of what we do: we build scheduling tools for small clinics, and I think they could cut your reception workload. Would a 20-minute call next week suit you? Best regards, Daniel

Chat

Hi Marco, welcome to the team! Do you have two minutes today? I'd like to explain what our company does and where your work fits in.

What to avoid

  • Opening with a long company history before saying why it matters to the reader.
  • Buzzwords like “leading provider” or “innovative solutions” say nothing specific, so skip them.
  • A long block of text is too much when two sentences and an offer to talk would do.
  • Talking only about yourself loses the reader, so link what you do to something they care about.

Rewrite your message

Add a few words about your situation for a better result.

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